SKIDATA, one of the global leading providers of access management, is going to ensure the most modern access technology in the Maracana Stadium. The sporting and concert event venue, which is located in the Brazilian metropolis Rio de Janeiro, was opened in 1950. Currently it is being rebuilt and modernized for the upcoming Football World Cup 2014 and the Summer Olympics 2016.

SKIDATA will be exhibiting at TheStadiumBusiness Summit 2013 – Pod 127

Maracana Stadium

SKIDATA will play another big part in a major football event. Ever since the European Football Championship in Portugal in 2004 and the World Football Championship in Germany in 2006, at least 50% of these event venues have been relying on SKIDATA access systems.

Approximately 670,000 of the 1.2 million visitors at the European Championship 2012, in Poland and the Ukraine, passed the turnstiles of the access expert.

Besides the Football World Cup, the Maracana Stadium is also meant to be the central Olympic stadium for the Summer Olympics 2016 and the Summer Paralympics 2016. The company are looking forward to the tough task ahead:

“We are very happy to equip this very prestigious project in Brazil with the latest access technology as well as with the corresponding software. Access management in Maracana Stadium, the biggest stadium in the world, is especially complex – in terms of technology and organisation. It gives SKIDATA the opportunity to demonstrate its expertise and know-how once again.”

Besides the Maracana Stadium, SKIDATA is also responsible for the access solution for some other exciting and prestigious stadiums like: Westpac Stadium (Wellington, New Zealand), Juventus Football Club (Turin, Italy) or the Allianz Arena (Munich, Germany).

About SKIDATA

SKIDATA Group is an international leader in the field of access solutions and their management. More than 7,500 SKIDATA installations worldwide in ski resorts, shopping centers, major airports, municipalities, sports stadiums, trade shows, and amusement parks provide secure and reliable access and entry control for people and vehicles.

SKIDATA places great value in providing solutions that are intuitive, easy to use, and secure. The integrated concepts of SKIDATA solutions help clients optimize performance and maximize profits.

SKIDATA Group www.skidata.com belongs to the publicly traded Swiss Kudelski Group www.nagra.com, a leading provider of digital security solutions.

Planning permission had been granted some 8 years previously but, as we know, the stadium-build journey takes a long time – especially if you want to build on land owned by the Ministry of Defence.

Maidstone United was the first English team to build a stadium with 3G artificial turf for three key reasons:

• eliminate the risk of match postponements;
• provide secondary income and community use from pitch hire;
• provide pitch usage for all the club’s youth and community teams.

Maidstone United now heads up a group of professional clubs looking to promote the merits of 3G surfaces called ’3G4US’.

About the speaker:

Oliver Ash is a 55-year-old Economics graduate from St. Andrews University and a Chartered Surveyor. He is co-owner of Maidstone United Football Club and Director and shareholder of CA Brive, a French Second Division Rugby Club and former Heineken Cup winner. He is also Director and shareholder of Goodform, a sports marketing and CRM specialist company.

Over the last 10 years he has been involved in several stadium projects as consultant or developer, including the new Gallagher Stadium in Maidstone, the extension of the Stade Amédée Domenech in Brive and a proposed redevelopment of the historic Stade Colombes near Paris, which staged the 1924 Olympic Games and was used for the film Chariots of Fire.

Oliver and his family also own the Richmond Group, a European property investment company. Richmond was set up in 1999 and has undertaken 250,000m² of commercial investments and developments. The latest project is a 30,000m² shopping centre, Alpha Park, near Versailles, which has just opened.

>>BOOK YOUR PLACE<<

All the information about TheStadiumBusinessSummit 2013, Fan Experience Forum 2013 and Premium Seat Seminar 2013 is now available at the touch of a button. You can start planning for Manchester now!

Prior to the event TheStadiumBiz Mobile App will allow you to:

• View the exhibitors;
• Schedule seminars with reminders;
• Explore the interactive floor plan;
• Manage your own programme;
• View the latest industry news;
• Ask questions.

During the event TheStadiumBiz Mobile App will allow you to:

• Network with attendees;
• Follow live Tweets in session;
• View live event updates and more…

A full list of attendees will be available to view on the App two weeks ahead of the event. A login name and password will be sent out to delegates, allowing access to this module.

DIGITAL PARTNER  - AGILYSYS

Business Development Director EMEA, Trevor Roberts of Agilysys is delighted to partner TheStadiumBusiness Summit.

“TheStadiumBusiness Summit 2013 offers Agilysys a niche platform from which to promote & network with industry peers within a relaxed environment. The Mobile App is an excellent addition for the sponsor and delegate experience, emphasising the value of product information, industry news and networking capability. Agilysys are delighted to be partnering with SBS and supporting the app innovation.”

Beat the half time rush….

We would also like to take this opportunity to introduce an Agilysys product featuring on the App called Qjacker.

Qjacker offers a convenient web and smart phone pre-order solution for sports and entertainment venues which allows fans to collect  their snacks and drinks avoiding lengthy concession stand queues, allowing more time to enjoy the action.

Meet the Qjacker team at  Pod 119. For more information click here.

About the App

TheStadiumBiz Mobile App has been designed by our partners, Tap Crowd, who offer two unique solutions: the App Creator to build Mobile Apps for Events and a Mobile Marketing Platform for mobile analytics, user profiling and campaign management. For more information click here.

Digital Marketing Manager, Jonathan Cox of TheStadiumBusiness Summit is expecting the Mobile App to be a fantastic addition to the 2013 Summit.

“We used similar technology at our Ticket Technology Forum in London back in March. It was a huge success with over 80% of delegates downloading the App. We feel the developments we have made ahead of TheStadiumBusiness Summit 2013 will lead to greater networking opportunities, enable interactive activities during seminars and enhance the overall experience for all involved. I can’t wait for Manchester now.”

In a quickfire format, the project executives reveal what’s special about their ‘new stadium business’. Featured projects and expert speakers include:

• The New Adelaide Oval, Australia: Andrew Daniels, CEO
• The New National Stadium, Japan: Makoto Fujiwara,Vice President, Japan Sports Council, Japan
• Kerala Stadium: Ram Walase, CEO, IL&FS Township & Urban Assets Ltd, India
• Kerala Stadium: K Shashidhar, Business Development, IL&FS Urban Infrastructure, India
• Singapore Sports Hub: Greg Gillin, Senior Director, National Stadium
• Allianz Riviera Stadium, Nice, France: Xavier Lortat-Jacob, CEO

Click here for the full programme

Mandy Shaw and Kirsty Irvine from Wembley Stadium Consultancy will be pleased to tell you all about their work at  Pod 121.

A business card draw will also take place providing an opportunity for a few lucky winners to experience an event at Wembley Stadium 2013! 

Ensure you are in the draw and join the owners, the operators and the developers of the world’s leading stadiums, arenas and major sport venues, only at TheStadiumBusiness Summit 2013…

Also from Wembley Stadium we are pleased to announce Managing Director, Roger Maslin, as a guest speaker on Day One of the international conference programme, to explain how the world’s greatest stadium is planning for the future…

Find out more here…

Milton Keynes Dons FC was launched in 2004 and we are delighted to announce that Pete Winkelman, Chairman, MK Dons and Managing Director, StadiumMK will be joining TheStadiumBusiness Summit.

For the first three years Milton Keynes Dons FC played its home games on a temporary hockey field before moving into its new home StadiumMK opened by the Queen in 2007 with an initial capacity of 22,000.

The stadium project – which nears completion this year with the addition of a further 8,500 seats – incorporates world- class stadium design to UEFA Elite standards, an integrated hotel, conference facilities and a 5,000 capacity concert arena and event space (opening in December).

Our guest speaker Pete Winkelman will be drawing on a decade of development challenges and outline the key factors for a sustainable sports business in a new market.

About the speaker:

After moving to Milton Keynes in 1993, Pete established Great Linford Manor as one of Europe’s leading residential recording studios.

Inspired by the footballing exploits of his son Pete has worked tirelessly with the public and private sectors to deliver the new city’s 30-year ambition to host professional league football and develop a landmark multi-purpose sports and spectators events complex.

>>BOOK HERE<<

NV Arena, new home of SKN St Pölten sports club Austria opened last summer. Michael Hatz, Head of Marketing & Events Leader, Sportklub Niederösterreich St. Pölten, Austria will be sharing his experiences as NV Arena has set new standards in sustainable, family-friendly stadium design.

Built at a cost of €27.5m, the 8,000 capacity stadium features a cycle park (for over 500 bicycles) and a circular wooden roof, covered in 15,000m2 of photovoltaics (>300,000kWh per year) with rainwater harvesting.

The 800-seat family section has its own entrance, with children’s creche, pram storage, play areas and TV rooms.

About the speaker

Michael Hatz is a former professional football player. Michael now leads the sales and marketing for the NV Arena and SKN St Pölten.

>>JOIN US<<

The new outdoor stadium can hold 45,000 fans for football, 60,000 fans for concerts, and also has the flexibility to host special events with capacities from 12,000-30,000.

• Where will Allianz go next?
• Why are Allianz expanding their portfolio?
• What is the strategy behind the sponsorship branding?

With naming rights no longer being simply a ‘name above the door’, these agreements increasingly cover a broad range of sponsorship branding, activation and engagement.

Our panel discussion featuring Dr. Christian Deuringer, Global Brand Management, Allianz SE, Germany charts the evolution of stadium and arena naming rights and explores the future direction of these special mass-sponsorship relationships.

More about the speaker:

Christian joined the Marketing division of Allianz SE in Munich in 2003 as Senior Brand Manager. Today, he is heading the Global Brand Management Team (Strategy, Governance, Advertising, Media and Sponsoring).

Christian is an expert on holistic Brand Management and Marketing Strategies. He studied economics at the Ludwig-Maximilians-University in Munich and holds an Ph.D. degree on Change Management.

>>BOOK HERE<<

However, our delegates tell us that there is a real desire to address the information needs – and to showcase the successes – of small and medium-sized stadium businesses. After all, there is as much (perhaps even more?) innovation in these smaller markets.

This is the reason behind the addition of our Small Market Economics (SME13)Workshop alongside the 2013 edition of the Summit in Manchester.

On 7th June (parallel to the main Summit) the SME13 workshop brings together leading executives who are at the forefront of stadium success – both planned and existing – in smaller markets.

WORKSHOP SCHEDULE

The one-day workshop (on Friday 7th June)  includes six stadium case studies – going in-depth into the P&L, matchday and non-matchday business plans – with lots of time for Q&A and debate.

View the full Workshop Schedule here (PDF, 1.3Mb)

Please email us if you would like to reserve a place for you and your colleagues.

If you are in the (smaller) stadium business, we invite you to join us for a day of invaluable insights, business lessons and new thinking from the “boutique” stadium sector. See you in Manchester!

CLICK HERE TO DOWNLOAD THE PROGRAMME

The newspaper, citing two people with knowledge of the talks, reported that Sheikh Mansour’s Abu Dhabi United Group is prepared to pay a US$100 million franchise fee for the League’s 20th team.

Sport Business magazine adds: The fee would more than double the $40 million paid for the Montreal Impact, which became the 19th MLS franchise when it began play last year. The League is said to want to make the announcement before May 25, when Manchester City is scheduled to play a friendly game at Yankee Stadium against Chelsea.

A NEW, NEW YORK STADIUM

MLS has previously outlined its hope that a 20th team will begin play in 2016 at a new stadium at a 10-acre site in Flushing Meadows-Corona Park – creating a rivalry with the New York Red Bulls. After months of public hearings, applications and discussions, the New York Times states a deal for the privately financed $340 million stadium, which would hold 25,000 spectators and could be expanded to 35,000, may be completed in several weeks.

Speaking last week, MLS commissioner Don Garber said he hoped to make an announcement regarding the stadium and the team in four to six weeks’ time – writes Sport Business.

JOIN US at the home of Manchester City FC – to explore the future of the stadium business, as we kick-off TheStadiumBusiness Summit 2013 at Etihad Stadium on 5th June 2013.

>>BOOK NOW<<