Last year all industry eyes were on Tottenham Hotspur FC to see what it was delivering in its new stadium. This year eyes are being drawn ‘across the pond’ to the NFL and on the latest generation of the USA’s mega-stadia. And where better to experience sports as entertainment – one of the key industry design trends – than in the self-proclaimed “The Entertainment Capital of the World” – Las Vegas!

Nearing completion Allegiant Stadium is the ultimate, state-of-the-art sports and entertainment venue, serving the needs of not only the NFL’s Raiders and the University of Nevada (UNLV)’s Rebels football teams but also a myriad of entertainment experiences for Las Vegas locals and visitors alike.

Lifting the lid on this extraordinary venue, welcome to TheStadiumBusiness Summit 2020, its design architect: David Manica, Founder, MANICA Architecture.

The US$1.7 billion stadium is a 10-level, domed structure with a clear ETFE roof, a retractable natural grass field, silver and black exterior wrap and a huge, retractable curtain window facing the famous Las Vegas Strip. The design includes multiple patios and terraces, a range of hospitality spaces and a signature torch opposite one end zone that houses a flame in honor of Al Davis, the late long-time owner of the Raiders. The torch will be 85 feet (26 m) tall and will be the largest 3D printed object in the world.

In August, Garth Brooks – the number one selling solo artist in US History with over 181 million records sold – is scheduled to be the first major concert to be held in Allegiant Stadium. Before that a series of opening, test events will prepare for the big opening ahead of the 2019/20 NFL Football Season.

How do you design a facility for the most demanding entertainment audience in the world? What will tomorrow’s stadium fans expect from their guest experience? How do you future-proof your client’s US$1.7bn investment? Find out – exclusively at #SBS20.


PS. For those curious types here’s the Allegiant Stadium Project Team Roster:

  • General Contractor: Mortenson McCarthy Joint Venture
  • Owner’s Representative: CAAICON
  • Design Architect: MANICA Architecture
  • Architect of Record: HNTB
  • Landscape Architect: Rios Clementi Hale
  • Structural Engineer: Arup
  • MEP Engineer: SSR
  • Civil Engineer: Kimley-Horn
  • ELVS and A/V Broadcast: WJHW

And some more stunning images:


What are people saying?

You guys did a great job. Really enjoyed the programming and hospitality.

Scott Jenkins General Manager, Mercedes-Benz Stadium

The best conference I've ever attended!

Lee Zeidman President, STAPLES Center

Over the past decade you have done an incredible job to build this event. A truly international stage...

Jean Christophe Gileta President , Live Stadium

Thanks for putting on another great event. It exceeded expectations – both in terms of the quantity and quality – of conversations over the two days...

Business Development Director Sports and Entertainment, Oracle Hospitality

Another great eventy. Always nice to catch up with the industry – and get all those ideas flowing

Jacob Lauesen Director Brand Marketing & Development, F.C. København

Your conference is the industry benchmark. Any individual working in the industry has the opportunity to take away learnings for their own venue.

Nick Sautner CEO, Eden Park, New Zealand