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Speaker Preview: Unlocking Non-Matchday Revenues

Drawing on case studies – including the recently-opened, new grandstand at Ireland’s famed Curragh Racecouse and the under design new Stadium for Bath – our speakers from Grimshaw examine how design can unlock both matchday and non-matchday opportunites.

The Curragh, Kildare, Ireland

The Curragh plains are one of Europe’s oldest natural grasslands frame Ireland’s preeminent racecourse, the Curragh, which leads the region’s prestigious reputation for breeding and racing thoroughbred bloodstock.

Bath Rugby New Stadium, Bath, England

Following an extensive design competition, in January 2018 Grimshaw were appointed as Architects and master planners by Bath Rugby Club. The project, known as Stadium for Bath, is for the design of a new 18,000 capacity stadium for Bath Rugby Club on the site of their existing facility at the historic Recreation Ground.

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Posted in SpeakerPreview