Time and time again, venue operators around the world are reminded that without their fans, they are nothing. Which is why it’s so important that TheStadiumBusiness Awards finds the venue that is delivering outstanding fan experience.

The Fan Experience Awards will go to the stadium, arena or major sports venue that has delivered consistently outstanding levels of service and fan experience at every stage of the customer journey.

For some inspiration… take a look at who has won previously:

In 2017 the award went to Celtic Park for their installation of rail seating. Here’s what our judges had to say: “On 16 June 2016, Celtic FC become the first club in the UK to install rail seats to enhance spectator safety for standing fans, with the first of nearly 3,000 fitted at Celtic Park. The project was the culmination of six years’ work by the pioneering club which has made clear its intention of letting fans stand again – in safety – to improve the atmosphere. The club has been listening to its fans – and has again delivered.” Check out the full winners brochure here.

Who should win this year?


It’s free to nominate, and nominations close on Friday 2 Febraury. Head over to our awards page to find out more.


What are people saying?

You guys did a great job. Really enjoyed the programming and hospitality.

Scott Jenkins General Manager, Mercedes-Benz Stadium

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Lee Zeidman President, STAPLES Center

We are building a new stadium so this event is really great for us, not only to meet the best suppliers but also other clubs who plan to build as well to share each of our ideas...

Jean-Michel Waroquier Head of Marketing , Royal Charleroi Sporting Club

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Chris Salmon Commercial Director, SG Fleet

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