Each year TheStadiumBusiness Awards tries to find the stand-out event of the year delivered at a major sports venue… and this year will be no exception.

The Event of the Year award will go to the best sports or non-sports event, guest event, concert or one-off spectacle held at a major sports venue in the last 12 months.

We are looking for something out of the ordinary, something special, something that sets a future trend.

The award recognises the event’s host venue, and thus entries should reference why the venue’s management/operational team deserves sepcial recognition for their delivery.

Previous Winners:

2017 Winner

in 2017 the award went to the A-League Grand Final, National Football Federation at Adelaide Oval, Australia. Here’s what the judges said: “United’s home ground, with just 16,500 seats, would never cope with demand. Adelaide United finished its fairytale 2016 season by going from the bottom of the ladder after 6 rounds, to winning the A-League Grand Final in front of 53,000 enraptured fans as a guest team at Adelaide Oval cricket ground. The victory smashed attendance records, boosted tourism, and galvanized the sporting state’s enthusiasm like no other event in 2016” Read the full winners brochure here.

2016 Winner

‘Tangled Up’ Release Party AT&T Stadium, USA took home the Fan Experience Award for 2016. The judges commented: “Drone racing was a strong contender but until the sport can safely host crowds, we went for something a little unusual: A stadium-scale album launch with the world’s largest game of Twister at AT&T Stadium. Once again, fun and creativity prove to be the key to filling stadiums.” Read the full winners brochure here.

Who should win this year?


It’s free to nominate, and nominations close on Friday 2 Febraury. Head over to our awards page to find out more.

What are people saying?

I had a great time and more importantly I learned a great deal. The networking alone was worth the trip but when you add the ability to come back and improve your business…well then you have a real winner

Ron Velazquez Vice President, Ticket Operations, Cleveland Cavaliers

Probably the best place to be on the planet to discuss this exciting industry that we all work in

Paul Sergeant Director, PMY Group

Your conferences are well run, well thought out, and well executed. I’ve been to many, and really appreciate the way you handle yourself. Well done.

Bart Wiley Chief Operating Officer, Seattle Sounders

it is an honour and an amazing opportunity for us being part of such an excellent group of professionals from the industry!

András Katona Head of Marketing, Liberty Stadium

We thoroughly enjoyed ourselves, which isn’t a phrase normally associated with doing events, but it was really good and we have a lot of excellent contacts to follow up on.

Carolyn Baillie Head of Marketing, Exterity